Best starting a matchmaking business plan template

best starting a matchmaking business plan template

Ready to start a business? Find all the best business plan templates in one place! Avoid unnecessary stress and let a template guide your proposal The business plan templates offered by Microsoft allow you to begin with eye-appealing layouts that can be customized to match your brand. 5. LawDepot free business plan builder. As Andrew Hedreen of Strasser Woodenworks explains: “A lot of business plan templates aren’t thorough enough to satisfy the questions investors and lenders will have. LawDepot offers a template that dives into marketing, SWOT (the internal strengths and weaknesses of your organizational structure), product/service research and competitive analysis. These are all necessary components that not all free templates cover.”

best starting a matchmaking business plan template

Do you want to start a dating or matchmaking website from scratch? Or you need a sample dating website business plan template? If YES, then i advice you read on. Dating or matchmaking services involve helping people to meet, communicate, interact and eventually build a romantic relationship.

It enables people who are single and searching for partners to meet people who they are compatible with, start to interact and eventually get to know each other so well that they can start a relationship independent of the matchmaker. How Does Matchmaking Work? Every matchmaking service starts with someone who is known as a matchmaker. The matchmaker is responsible for bringing people who he/she feels are a perfect match together. When a person registers with a matchmaker, the matchmaker would take time to get to know the individual; he/she would ask questions that would reveal the nature and character of the person, their jobs, likes and dislikes, life ambition and goals, accomplishments, past relationships and experiences, finances, education and a lot more.

After getting to know the clients, a matchmaker would then scan through his list of clients to see if there is a match. Sometimes, there might be one or two matches and in that case, a matchmaker might leave it to the client to choose a preferred one.

When the matchmaker has found a perfect match, he would arrange another meeting with each of the clients separately to further determine compatibility. Compatibility issues are taken very seriously in the matchmaking business and a matchmaker would take a lot of steps to ensure that two people are compatible before matchmaking them because it would never work if they are not. The next stage is the introduction stage. This may be done in different ways but the most popular way is for the couple to go on a first date.

The matchmaker would set up a date for both of them and send them an invite so that they can get to sit down and talk about each other. After the date, the matchmaker meets with each of them separately to ask about their feelings about the other person while the date lasted.

Sometimes, it may take more than one date to be able to form an opinion but usually, people would know if the other person is suitable for them or not after the first date. It all sounds so easy and fun but it’s not and matchmaking has grown from just a hobby to a lucrative billion dollar industry. A lot of people have built big business empires from matchmaking business. However, several people are still skeptical about starting a matchmaking business because they are of the opinion that people prefer physical meeting to matchmaking but that is not entirely true, there are lots of benefits of matchmaking which makes it preferable for a lot of people-: 3 Benefits of Starting a Dating or Matchmaking Service Website a.

It serves busy people-: Young, busy executives may find it hard to get dates because most of the times they are holed up at work and busy with meetings etc. Matchmaking makes it possible for such people to hook up and hang out. b. You learn information about the person before meeting them-: Unlike face-to-face dating, you can get to know the person and gather enough information about them before committing yourself.

In Face-to-face dating, you might have to go on a date with the person a couple of times before you can learn anything tangible and later you find out that you are not compatible and that you have just been wasting your time but matchmaking eliminates this because you get to learn information about the person to an extent before you commit yourself. c.

You can meet people from anywhere in the world-: Usually, face-to-face dating limits you to just the people around you but with matchmaking, you can meet people that you may not have had the opportunity to meet with physically.

To start your dating/matchmaking business, here are the steps to take-: Starting a Dating or Matchmaking Service – Sample Business Plan Template 1. Decide on the type of matchmaking service you want to start-: There are different niches in the matchmaking business, some of which include-: • Online matchmaking-: This kind of business is strictly operated on the internet. A website would be created where people can register and then meet up with the people they want.

You would make your money from membership subscriptions and adverts as a result of the traffic generated by your website. • Physical matchmaking service-: Unlike online matchmaking, this is usually conducted off the internet and may be more expensive and regulated.

The clients are also carefully matched and better protected. • Elite matchmaking service-: This type of service caters solely to wealthy people. It focuses on helping rich people to meet and date other rich people. • Religious matchmaking service-: This is also designed to help singles within the same religious group meet and date each other.

2. Decide on a method of interaction-: The next step is to decide on how you want to interact with your clients. If you would be meeting them face-to-face, you would need a cozy, warm office where you would receive your clients, store files and arrange meetings but if you decide to go for online matchmaking, what you would need is a website and a lot of advertisements.

3. Draft a contract document-: Next, you need to spell out the terms and conditions of your services and also set your charges and how you would receive payments. For online dating and matchmaking, your payment would be based on subscription fees, affiliate programs and advert placements. 4. Advertise and hookup a few people-: The most important thing in this business is how to get your clients.

Advertisement is very important. Ensure that you advertise in social media, magazines, talk shows, blogs and all other advertising mediums. You should also try to hook quite a few friends, family, colleagues and associates up to start with and ask them to refer other people to you for a commission.

You can also get clients by hosting events and meet-ups for singles. 5. Protect your client-: It is also very important in this business to protect your clients from exploitations and dangers. This would be done by picking your clients with care and doing your due diligence to ensure that nobody tries to play games or pretend to be what they are not.

How to Setup a Dating Website As people become more familiar with the Internet, the number of things that can be done online keeps increasing.

And since the Internet is widely used as a way for people to communicate, online dating sites have become a very popular way for people to find and meet romantic partners online. can be tremendously rewarding. It can be great fun. It can be stimulating. It can be fulfilling. And it can bring you huge financial success.

However, getting a dating site off the ground takes time, hard work, and creativity. And you need to dedicate a whole lot of resources into the project if you really want to attract attention—because you will surely face stiff competition. To set up a successful dating site, you need to get things right from the start.

The following guidelines will help you start your own dating site: a. Research the competition Search the web for lists of dating sites, and visit as many of them as possible. Spend more time on the most successful ones, figuring out their features.

Ask yourself what features are great or interesting, what design elements are attractive, and what population segment seems to have the most number of members. You will need all the information you gather during this step to decide what to add and what not to add to your own dating site. b. Brainstorm Don’t limit the features of your dating site to what you have seen on the successful dating sites.

Think of innovative features you can add to your own site to make it even more interesting and give it the competitive edge. For example, most other dating sites charge a fee for membership. You can consider making membership on your own site free. However, this means you have to design your site a bit differently, as you will seek to generate revenue from other sources, such as advertisements and affiliate marketing.

In addition, you need to choose a niche for your dating site. For example, you site could be meant for only seniors looking for romantic partners, over-30 singles, black singles, teens, people suffering from incurable health conditions, and so on. Starting with a specific niche is a smart way to quickly attract attention and set your site apart from the competition. Trying to target a wide range of people at once will only drain your resources and still not get you the results you want.

You also need to think of a good name for your dating site that should be descriptive and easy to remember. When choosing this name, factor in your chosen niche. However, avoid a niche-reflective name if you have plans to expand the scope of your member base in the future. c. Register your domain name and purchase hosting Having decided on a good name for your dating site, you need to register the domain name to be able to use it online.

This simply involves visiting the website of a domain name registrar, checking the availability of the domain name, and securing the domain name by making a payment ( usually around $10 per year). Namecheap and Godaddy are the two most popular domain name registrars. In addition, you will need to purchase a hosting plan from a reliable web hosting service provider. In case you are a total newbie, you will need a hosting plan to provide the “ space” that your dating site will occupy on the Internet.

d. Design your dating site With the availability of free and paid website design software, you can design your dating site yourself—even if you have no prior knowledge of website design or development. Some of these software packages are web-based while others are meant to be downloaded and installed on your PC.

Examples of software packages you can use include NVu, PersonalWebKit, WebStudio 4.0, Homestead, and Dreamweaver. When designing your site, you should consider the color scheme, the layout, the copy, the navigation, and the site mapping. All these feature play together to make your site user-friendly, so you need to get them right. e. Test your site Before sending your dating site live on the web, you want to be sure every aspect is working perfectly.

Tell your friends and relatives to visit the “ demo” site and try out the various features to see if everything is right. Check how your site looks on various browsers, and see how it displays on mobile devices. This step is necessary because it will reveal any errors you need to fix before sending your site live. f. Go live and start marketing Once you have checked that everything about your dating site is perfectly set, upload it to your web host and publish the on the web.

Once you publish your site, start attracting attention to it by adopting various online and offline marketing strategies, including search engine optimization, paid advertising, social media marketing, display advertising, newspapers and magazines, and so on.


best starting a matchmaking business plan template

best starting a matchmaking business plan template - The Best Business Plan Templates


best starting a matchmaking business plan template

Strategy and Implementation Summary CompuDate's strategy will be the emphasis on its matchmaking system that is more predictive than other systems by analyzing a host of different variables to come up with the most likely candidate.

Other systems rely too much on shallow variables such as appearance. While appearance is important, when it is the primary variable, the matchmaking is often temporary. In order to develop a stronger long-term relationship, the other variables must be taken into account.

Focus groups indicate that although most people primarily gravitate toward aesthetic considerations, they do so recognizing that this is less than ideal. For whatever reason, when the variables are not longer chosen by the individual themselves but by a service, there is a sense of trust or comfort because it is based on a host of things beyond appearance.

Oddly, if people could recognize this and act on their own volition, they would be more predictive themselves in choosing the right people. But as we all know, someone might know what is right but not be able to act appropriately. 5.1 Competitive Edge CompuDate's competitive edge is its sophisticated computer analysis program that is quite accurate, in choosing matches for people once the requisite information is entered. Having the right information to make the analysis is imperative in coming up with the right choice.

Without the right information to analyze, there is no way to expect the computer to make the right match. This competitive edge is a sustainable competitive advantage because of the proprietary programming that was involved to allow the system to make the appropriate analysis. It is believed that this proprietary technology will give CompuDate better results than its competitors. To develop good business strategies, perform a SWOT analysis of your business.

It's easy with our free guide and template. 5.2 Marketing Strategy As mentioned before, it is imperative that CompuDate market itself distinctively to the two different market segments. For the younger segment the service must be viewed as the hip choice. CompuDate will use advertisements to increase awareness of CompuDate's offered services. These ads will give off the impression that cool people use CompuDate, that it is not a last resort for singles, but a fun, helpful service to link up with like-minded people.

The magazines that will be used for the advertisements will be hip, cool magazines, the trendy rags. To appeal to the older crowd, CompuDate must come off as a logically rationed, effective system for choosing mates. CompuDate will emphasize the accuracy of their computer system. It will highlight the detailed information that is collected from the applicants, needed to make an informed choice.

It will also be vocal about its success rate which is benchmarked at 45% for long-term relationships, well above the industry average. 5.3 Sales Strategy CompuDate's sales strategy will be based on capturing a large number of first time users of this service. This is the goal because CompuDate is confident that it will be much easier (and less expensive) to grow the user base from existing clients than to build it from people that have no connection to CompuDate.

This belief is held for two reasons, customers that try CompuDate will be impressed by the effectiveness, regardless if their first experience is a long-term relationship or not, they will see how the computer chooses the matches and that there is an underlying commonality between the choices. Additionally, if CompuDate is as effective as they believe it will be, the current customers will be quite vocal in telling their friends about CompuDate and that will be a strong source of referrals.

Incentives for first time customers will at times be given out, applying this previously mentioned philosophy. 5.3.1 Sales Forecast Although CompuDate will be purchasing the assets from a pre-existing company, it believes that the first few months of operation will be relatively slow.

This will be a function of the need to generate awareness about CompuDate and the fact that this takes time. Profitability will be reached by month 10 with splendiferous sales by year three. Sales Forecast 2003 2004 2005 Sales 20-35 $26,924 $65,907 $84,379 36-60 $43,363 $75,755 $96,987 Total Sales $70,287 $141,662 $181,366 Direct Cost of Sales 2003 2004 2005 20-35 $1,885 $4,613 $5,907 36-60 $3,035 $5,303 $6,789 Subtotal Direct Cost of Sales $4,920 $9,916 $12,696 Need real financials?

We recommend using LivePlan as the easiest way to create automatic financials for your own business plan. 5.4 Milestones • Business plan completion • First 100 customers • Profitability • Sustainable revenue Milestones Milestone Start Date End Date Budget Manager Department Business plan completion 1/1/2003 2/1/2003 $200 Suzie Operations First 100 customers 1/1/2003 5/1/2003 $0 Suzie Sales Profitability 1/1/2003 10/1/2003 $0 Suzie Accounting Sustainable revenue 1/1/2003 4/1/2004 $0 Suzie Operations Totals $200 Milestones Milestone Start Date End Date Budget Manager Department Business plan completion 1/1/2003 2/1/2003 $200 Suzie Operations First 100 customers 1/1/2003 5/1/2003 $0 Suzie Sales Profitability 1/1/2003 10/1/2003 $0 Suzie Accounting Sustainable revenue 1/1/2003 4/1/2004 $0 Suzie Operations Totals $200


best starting a matchmaking business plan template

The Republic of Angola is situated in southern Africa and is bordered by the Atlantic Ocean, Namibia, Zambia and the Democratic Republic of the Congo. The country’s footprint spans more than 1 246 700 km2. Angola boasts a solid relationship with China, which offers diplomatic backing for the state.

There is, however, concern that an economic slowdown in China could limit financial flows to Angola. As Angola is the second-largest oil producer in Africa, after Nigeria, its economy is driven by investment in the oil sector. This dominance of oil production and its supporting activities means the country’s industrial sector contributes substantially to its gross domestic product (GDP); estimated at 46.2% in 2015.

• The Republic of Botswana adopted its name after gaining independence on 30 September 1966. Since then, it has maintained a stable representative democracy with a consistent record of uninterrupted independent elections. The country is topographically flat, with up to 70% of its territory being the Kalahari Desert. It is bordered by South Africa to the south and southeast, Namibia to the west and north, and Zimbabwe to the northeast. It also borders Zambia to the north, near Kazungula.

• As the third-fastest growing economy in the world, the Democratic Republic of Congo (DRC) has the potential to be one of the richest countries on the continent due to its abundant natural resources. Private consumption is estimated to grow at approximately 7.6% each year between 2016 and 2025, making it the largest contribution to the country’s overall real GDP growth. With significant growth prospects within production of its natural resources, as well as within agriculture, retail and financial sectors, foreign investors and businesses looking to expand into the Western Africa region could find viable investment opportunities within the DRC.

• Ghana is located along the Gulf of Guinea and Atlantic Ocean in West Africa. Spanning a land mass of 238 535km 2, Ghana is a multicultural nation, with a population of approximately 27 million with a variety of ethnic, linguistic and religious groups.

Its diverse geography and ecology ranges from coastal savannahs to tropical jungles, while its economy is also one of the most resilient and diversified in Africa. • Kenya offers investors a thriving economic centre with growing financial, technological and service sectors.

Its positive investment climate makes it attractive to international firms looking for potential locations within Africa, to run regional or African branches. The country’s performance is boosted by its strong trade platform and has the sixth-largest total trade volume in the region. The Kenyan government continues to encourage foreign participation in the economy and actively promotes the development of export processing zones (EPZs) around the country.

• The landlocked Kingdom of Lesotho, encircled by South Africa, is renowned for its mountainous topography and resilient clothing and textile sectors. Although the country’s footprint is small, and with a population of approximately 2 million people, it represents a good destination for retail and service oriented businesses.

Approximately 40% of Lesotho’s population lives below the poverty line, which presents an opportunity for businesses providing low cost products and services to the country.

In an effort to boost its population’s literacy and employability, the government is focusing on its youth, providing free primary schooling and bursaries for orphaned and abandoned children. While its copious natural resources can allow it to become a more significant export player, infrastructure development and foreign investment into mining and agriculture remains a challenge for the country. • Mozambique is situated in Southeast Africa.

Its capital and largest city is Maputo. After nearly five centuries of Portuguese rule, Mozambique gained independence in 1975. Two years into independence, the country descended into civil war lasting from 1977 to 1992 and in 1994, Mozambique held its first multi-party elections and has since remained a relatively stable democracy.

The country boasts rich and abundant natural resources, however, poor infrastructure development hasn’t allowed the country to capitalise on these natural resources. Mozambique’s economy is based largely on agriculture, but several industries, including food and beverages, chemical manufacturing, aluminium and petroleum production is growing.

• Known as ‘the gem of Africa’, Namibia is a coastal country in southern Africa and the first country in the world to incorporate environmental protection into its constitution. Its neighbouring countries include Botswana, South Africa and Angola. Namibia is home to the Namib Desert, the oldest desert in the world.

Its abundance of natural resources and the growing need for affordable products and services makes it a viable destination for businesses look to capture a receptive new market.

• As a key investment location, South Africa not only offers its own market opportunities, but also serves as a gateway to the rest of the market on the African continent. Important drivers for inward investment include the country’s status as the most advanced economy in sub-Saharan Africa and its strong tourism potential and mineral wealth; while the country’s preferential access to the EU market (through a free-trade agreement) and to the US market (under the African Growth and Opportunity Act (AGOA) also supports investment.

South Africa boasts a diverse economy, driven by the services industry. It is moving towards becoming a knowledge-based economy with a greater focus on technology, e-commerce, and financial and other services.

• Swaziland is a part-monarchy/ part-democratic, landlocked, country in Southern Africa. It is neighboured by Mozambique to the east and South Africa to the north, west and south. Swaziland is closely tied to South Africa as a source for trade and remittances. While drought is expected to limit the country’s growth in the agricultural sector in 2016; it is expected to pick up in 2017. The Swazi government seeks to raise USD2 billion for its National Agricultural Investment Plan to reinvigorate agriculture.

Moreover, tourism is expected to benefit from a weaker exchange rate, an investment loan from the World Bank, and new airport and tourist facilities. Its small-scale mining sector consists mainly of coal and iron ore, but due to lower commodity prices, because of a slowdown in the Chinese economy, the mining sector is under pressure.

• Located in East Africa, the United Republic of Tanzania shares borders with Kenya and Uganda in the north, Rwanda, Burundi and the Democratic Republic of Congo in the west, and Zambia, Malawi and Mozambique in the south. The country’s economic prospects are positive, with strong foreign investor participation, adequate foreign exchange reserves and relatively low political risk. Tanzania has also steadily diversified its economy, expanding the amount of investment opportunities available to businesses and investors.

• The Republic of Uganda is a landlocked country in East Africa and is the world's second-most populous landlocked country after Ethiopia. Toward its southern border, Uganda incorporates a substantial portion of Lake Victoria, shared with Kenya and Tanzania.

Its close proximity to the African ‘Great Lakes’ region and the Nile basin provides it with a warm, equatorial, climate. The country’s official language is English, while Luganda and Swahili is also widely-spoken across the country.

Several other languages are also spoken in Uganda, including Runyoro, Runyankole, Rukiga and Lango. Despite its challenges, Uganda remains a leading exporter of refined mineral products and it’s expected to become a leading exporter of crude oil thanks to ongoing, particularly Russian, foreign invest in exploring the country’s oil reserves. Its untapped oil reserves are estimated at 3.5 billion barrels. • Zambia’s government has established an investment framework to attract international businesses, which includes low tax rates, reduced levels of red tape, and equal rights for foreign and domestic investors.

As such, Foreign Direct Investment (FDI) is growing significantly, driven by favourable conditions for foreign business ownership, investment incentives and special economic zones developed by the Zambian government.

• Zimbabwe shares its borders with Botswana, Mozambique, South Africa and Zambia. Growth in Zimbabwe is likely to remain below levels envisaged in the government’s five-year economic programme:Zimbabwe Agenda for Sustainable Socio-economic Transformation. The agenda, announced in late 2013, envisages growth ramping up to 9.9% by 2019, however, experts believe that Zimbabwe will continue to find it difficult to attract financing for the programme due to its indigenisation programme and general policy environment.

Performance in the construction and manufacturing sectors could improve if government successfully addresses structural bottlenecks, such as infrastructure deficiencies and an underperforming business climate. If a new government administration adopts a more business-friendly approach to policymaking, solid expansion of Zimbabwe’s economy may be expected in 2020. • A business plan is a crucial activity for any entrepreneur or business owner looking to start or expand their business.

Without a plan a business is likely to fail or stagnate. BizConnect provides a Free Business Plan template that asks all the right questions so that you can start thinking about important business aspects such as: ncludes: • Executive Summary of Information • Company Description • The opportunity, Industry and Market • The Business Strategy • Management and Operations • The Marketing Plan • The Financial Plan This template aims to show you what key information you would need to include and why.

Why use a business plan template? Your business plan should provide certain details about your idea, including your intended market and the industry in general. Using a business plan template will ensure that you don’t overlook any important information. While it’s not essential to have a business plan, you may find it easier to get funding if you have one that is well thought out and contains all of the necessary detail about your prospective business.

We often ask business owners to include a business plan when they apply for bank finance. Consider that, in the same way as you would test-drive a vehicle before purchasing it, we need information about your company before we partner with you.

Potential business partners need to know how their investment will be used, and ultimately, what it will achieve for the business. In this sense, your business plan is like your ambassador - showing how the various elements of your company are integrated into a vibrant whole. Download Your Sample Business Plan Below are two detailed business plan templates for you to download and edit. Click Here to Download a (Word) Click Here to Download a (Pdf) Understanding the Key Components of a Business Plan Once you have downloaded the business plan template you’ll be required to complete several different sections.

Here are a few guidelines for each of them: 1. The Executive Summary Use these two pages to pitch the reader on your business idea. Include brief details on your company, the management team, your business objectives and your basic financial requirements for getting the business up and running. Complete this part of your business plan last so that you can pick out key points from each of your more detailed sections.

2. Company Description When completing this section of your business plan, include details on the name of the company as well as the type of ownership and registration. Here is where you should list your objectives and take the time to create a punchy mission statement that truly speaks to what your business stands for.

Here are some great pointers for . 3. The Opportunity, Industry and Market Use two to three pages to share the details of your offering. You should provide a description of the specific sector that you’ll be operating in as well as who your customers are.

If you know of any trends or industry insights that your business would benefit from, now is the time to mention it. 4. The Business Strategy This section of your business plan looks at how you’ll go about competing in your chosen market.

Delve into how you’ll position your brand, whether you’ll have a niche offering or not and how you are different to your competitors. This is also where you would include details on your business model. Below is a video on the components of a business model and how you can develop your own.

5. Management and Operations Summary This sections provides some insights into how your business will be run. Who are the founders of your business and how are their skills and experience going to benefit the company?

Go into some detail on the day to day running of the business and where specific responsibilities lie within your team. 6. The Marketing Plan This area of your business plan will allow you to build on the market research that you’ve performed by explaining the strategy that will be actioned in order to compete in your market. Include information on your product’s positioning, product offering, pricing strategy and promotional activities. Growthink.com offers a few tips for for your business plan.

7. The Financial Plan This is a very important part of your business plan and requires thorough research and thought. How much money are you going to need to get started and why?

If you want to include any useful graphs or detailed calculations, add it to the appendix and refer readers to it from this section. Other information to include here is: • A balance sheet • A 12 month cash flow projection • Start-up expense calculations • Profit and loss projections • A break-even analysis Often start-up entrepreneurs make the mistake of trading from their personal bank account.

This makes it harder to differentiate between your personal expenses and business expenses. It also doesn’t allow you to build up a credit risk profile for your business, which is an important factor should you ever want to approach a bank for financing.

Rather, start trading as a business from the get-go by opening up a . Additional Pages to Include in Your Business Plan Structure • Contents Page This can be done right at the end too once you are satisfied with all sections of your business plan.

Making it easier for investors to find the information they are looking for will count in your favour. • Appendix This where you will include all reference documents such as marketing material, spreadsheets, maps, leases and contracts as well as your market research. Tips for Using this Business Plan Template Remember that investors and banks see a multitude of business plans all the time so it’s essential that you find a way to make your plan stand out. Here are a few tips to use along with this business plan format guide: • Be realistic. Think carefully about your figures and projections and don’t overshoot.

Seasoned investors can tell whether you have truly done your homework • Visuals are always a plus point. Graphs and images will bring some life to your business plan but don’t overdo it • Focus on the details. Read through your business plan and check your spelling and grammar.

After all, you are a business professional • This is a working document. Use your business plan to keep track of your progress as an entrepreneur. As your business grows, your business plan will need to change and adapt. This is probably one of the most important documents you’ll write. • Understanding is everything. It’s one thing to write your own business plan but it’s essential for you to be able to demonstrate your understanding of each area of your new business.

Take the time to familiarise yourself with each section of your plan • Keep It On a Need to Know Basis. Only include details if they are truly necessary and would potentially affect the decision of your investor otherwise the bare minimum is good enough If you are looking for additional business plan template resources, h.

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